Is Coca-Cola growing because people drink more, or because each drink brings in more? Coke splits its own growth into price and mix, volume, currency and deals, and from 2022 to 2025 price and mix added 36 points against 10 from volume (our sum of Coke's figures). In 2024, Coke said about 5 of its 11 points of price and mix came from markets experiencing intense inflation. In 2026 it flipped: in the third quarter, volume grew 7% (2 points of it the timing of shipments, Coke says), unit case volume 5% and price and mix 1%. The full P&L file, from Coke's own filings: the split, price or people, and what Coke keeps from every $10.
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points of growth from price and mix vs volume, 2022 to 2025. Our sum of Coke's yearly figures.
EARNINGS RELEASES FY2022 TO FY2025, PP. 4 TO 5points of Coke's 2024 price and mix came from markets experiencing intense inflation, Coke said.
FY2024 EARNINGS RELEASE, 11 FEB 2025, P. 5volume vs price and mix, Q3 2026. Coke says 2 points of the volume were shipment timing; unit cases grew 5%.
Q3 2026 EARNINGS RELEASE, 27 OCT 2026, PP. 1, 3What the record is. Every figure is from Coca-Cola's own earnings releases and its 2025 10-K; nothing here is a court finding or an allegation. Price and mix is what Coke calculates as left after volume, currency and deals, so it is not a shelf price. Volume in Coke's split is concentrate sales; unit cases are what bottlers sell. Coke rounds each piece, so they may not add. The four-year sums and the per $10 figures are our arithmetic; the 2024 inflation figure is Coke's own.
| Number | What it is | Where |
|---|---|---|
| 11, 10, 11, 4 | Price and mix, points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 5, 2, 2, 1 | Volume (concentrate sales), points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 12% / 3% | FY2024 organic / reported revenue growth; currency took 5 points, deals 4 | FY24 release p. 4 |
| 85% | Share of unit cases from concentrate Coke sells to bottlers, 2025 | 2025 10-K p. 37 |
| 33.8B | Unit cases sold in 2025, each 24 eight-ounce servings | 2025 10-K pp. 44 to 45 |
| About $2.90 | Operating profit per $10 of 2025 revenue, our arithmetic ($13,762M of $47,941M) | 2025 10-K p. 61 |

Open the documents above. Every number in the video points to its page.
Subscribe for the next fileIs Coca-Cola growing because people drink more, or because each drink brings in more? Coke splits its own growth into price and mix, volume, currency and deals, and from 2022 to 2025 price and mix added 36 points against 10 from volume (our sum of Coke's figures). In 2024, Coke said about 5 of its 11 points of price and mix came from markets experiencing intense inflation. In 2026 it flipped: in the third quarter, volume grew 7% (2 points of it the timing of shipments, Coke says), unit case volume 5% and price and mix 1%. The full P&L file, from Coke's own filings: the split, price or people, and what Coke keeps from every $10.
points of growth from price and mix vs volume, 2022 to 2025. Our sum of Coke's yearly figures.
EARNINGS RELEASES FY2022 TO FY2025, PP. 4 TO 5points of Coke's 2024 price and mix came from markets experiencing intense inflation, Coke said.
FY2024 EARNINGS RELEASE, 11 FEB 2025, P. 5volume vs price and mix, Q3 2026. Coke says 2 points of the volume were shipment timing; unit cases grew 5%.
Q3 2026 EARNINGS RELEASE, 27 OCT 2026, PP. 1, 3What the record is. Every figure is from Coca-Cola's own earnings releases and its 2025 10-K; nothing here is a court finding or an allegation. Price and mix is what Coke calculates as left after volume, currency and deals, so it is not a shelf price. Volume in Coke's split is concentrate sales; unit cases are what bottlers sell. Coke rounds each piece, so they may not add. The four-year sums and the per $10 figures are our arithmetic; the 2024 inflation figure is Coke's own.
| Number | What it is | Where |
|---|---|---|
| 11, 10, 11, 4 | Price and mix, points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 5, 2, 2, 1 | Volume (concentrate sales), points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 12% / 3% | FY2024 organic / reported revenue growth; currency took 5 points, deals 4 | FY24 release p. 4 |
| 85% | Share of unit cases from concentrate Coke sells to bottlers, 2025 | 2025 10-K p. 37 |
| 33.8B | Unit cases sold in 2025, each 24 eight-ounce servings | 2025 10-K pp. 44 to 45 |
| About $2.90 | Operating profit per $10 of 2025 revenue, our arithmetic ($13,762M of $47,941M) | 2025 10-K p. 61 |

Open the documents above. Every number in the video points to its page.
Subscribe for the next fileIs Coca-Cola growing because people drink more, or because each drink brings in more? Coke splits its own growth into price and mix, volume, currency and deals, and from 2022 to 2025 price and mix added 36 points against 10 from volume (our sum of Coke's figures). In 2024, Coke said about 5 of its 11 points of price and mix came from markets experiencing intense inflation. In 2026 it flipped: in the third quarter, volume grew 7% (2 points of it the timing of shipments, Coke says), unit case volume 5% and price and mix 1%. The full P&L file, from Coke's own filings: the split, price or people, and what Coke keeps from every $10.
points of growth from price and mix vs volume, 2022 to 2025. Our sum of Coke's yearly figures.
EARNINGS RELEASES FY2022 TO FY2025, PP. 4 TO 5points of Coke's 2024 price and mix came from markets experiencing intense inflation, Coke said.
FY2024 EARNINGS RELEASE, 11 FEB 2025, P. 5volume vs price and mix, Q3 2026. Coke says 2 points of the volume were shipment timing; unit cases grew 5%.
Q3 2026 EARNINGS RELEASE, 27 OCT 2026, PP. 1, 3What the record is. Every figure is from Coca-Cola's own earnings releases and its 2025 10-K; nothing here is a court finding or an allegation. Price and mix is what Coke calculates as left after volume, currency and deals, so it is not a shelf price. Volume in Coke's split is concentrate sales; unit cases are what bottlers sell. Coke rounds each piece, so they may not add. The four-year sums and the per $10 figures are our arithmetic; the 2024 inflation figure is Coke's own.
| Number | What it is | Where |
|---|---|---|
| 11, 10, 11, 4 | Price and mix, points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 5, 2, 2, 1 | Volume (concentrate sales), points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 12% / 3% | FY2024 organic / reported revenue growth; currency took 5 points, deals 4 | FY24 release p. 4 |
| 85% | Share of unit cases from concentrate Coke sells to bottlers, 2025 | 2025 10-K p. 37 |
| 33.8B | Unit cases sold in 2025, each 24 eight-ounce servings | 2025 10-K pp. 44 to 45 |
| About $2.90 | Operating profit per $10 of 2025 revenue, our arithmetic ($13,762M of $47,941M) | 2025 10-K p. 61 |

Open the documents above. Every number in the video points to its page.
Subscribe for the next fileIs Coca-Cola growing because people drink more, or because each drink brings in more? Coke splits its own growth into price and mix, volume, currency and deals, and from 2022 to 2025 price and mix added 36 points against 10 from volume (our sum of Coke's figures). In 2024, Coke said about 5 of its 11 points of price and mix came from markets experiencing intense inflation. In 2026 it flipped: in the third quarter, volume grew 7% (2 points of it the timing of shipments, Coke says), unit case volume 5% and price and mix 1%. The full P&L file, from Coke's own filings: the split, price or people, and what Coke keeps from every $10.
points of growth from price and mix vs volume, 2022 to 2025. Our sum of Coke's yearly figures.
EARNINGS RELEASES FY2022 TO FY2025, PP. 4 TO 5points of Coke's 2024 price and mix came from markets experiencing intense inflation, Coke said.
FY2024 EARNINGS RELEASE, 11 FEB 2025, P. 5volume vs price and mix, Q3 2026. Coke says 2 points of the volume were shipment timing; unit cases grew 5%.
Q3 2026 EARNINGS RELEASE, 27 OCT 2026, PP. 1, 3What the record is. Every figure is from Coca-Cola's own earnings releases and its 2025 10-K; nothing here is a court finding or an allegation. Price and mix is what Coke calculates as left after volume, currency and deals, so it is not a shelf price. Volume in Coke's split is concentrate sales; unit cases are what bottlers sell. Coke rounds each piece, so they may not add. The four-year sums and the per $10 figures are our arithmetic; the 2024 inflation figure is Coke's own.
| Number | What it is | Where |
|---|---|---|
| 11, 10, 11, 4 | Price and mix, points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 5, 2, 2, 1 | Volume (concentrate sales), points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 12% / 3% | FY2024 organic / reported revenue growth; currency took 5 points, deals 4 | FY24 release p. 4 |
| 85% | Share of unit cases from concentrate Coke sells to bottlers, 2025 | 2025 10-K p. 37 |
| 33.8B | Unit cases sold in 2025, each 24 eight-ounce servings | 2025 10-K pp. 44 to 45 |
| About $2.90 | Operating profit per $10 of 2025 revenue, our arithmetic ($13,762M of $47,941M) | 2025 10-K p. 61 |

Open the documents above. Every number in the video points to its page.
Subscribe for the next fileIs Coca-Cola growing because people drink more, or because each drink brings in more? Coke splits its own growth into price and mix, volume, currency and deals, and from 2022 to 2025 price and mix added 36 points against 10 from volume (our sum of Coke's figures). In 2024, Coke said about 5 of its 11 points of price and mix came from markets experiencing intense inflation. In 2026 it flipped: in the third quarter, volume grew 7% (2 points of it the timing of shipments, Coke says), unit case volume 5% and price and mix 1%. The full P&L file, from Coke's own filings: the split, price or people, and what Coke keeps from every $10.
points of growth from price and mix vs volume, 2022 to 2025. Our sum of Coke's yearly figures.
EARNINGS RELEASES FY2022 TO FY2025, PP. 4 TO 5points of Coke's 2024 price and mix came from markets experiencing intense inflation, Coke said.
FY2024 EARNINGS RELEASE, 11 FEB 2025, P. 5volume vs price and mix, Q3 2026. Coke says 2 points of the volume were shipment timing; unit cases grew 5%.
Q3 2026 EARNINGS RELEASE, 27 OCT 2026, PP. 1, 3What the record is. Every figure is from Coca-Cola's own earnings releases and its 2025 10-K; nothing here is a court finding or an allegation. Price and mix is what Coke calculates as left after volume, currency and deals, so it is not a shelf price. Volume in Coke's split is concentrate sales; unit cases are what bottlers sell. Coke rounds each piece, so they may not add. The four-year sums and the per $10 figures are our arithmetic; the 2024 inflation figure is Coke's own.
| Number | What it is | Where |
|---|---|---|
| 11, 10, 11, 4 | Price and mix, points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 5, 2, 2, 1 | Volume (concentrate sales), points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 12% / 3% | FY2024 organic / reported revenue growth; currency took 5 points, deals 4 | FY24 release p. 4 |
| 85% | Share of unit cases from concentrate Coke sells to bottlers, 2025 | 2025 10-K p. 37 |
| 33.8B | Unit cases sold in 2025, each 24 eight-ounce servings | 2025 10-K pp. 44 to 45 |
| About $2.90 | Operating profit per $10 of 2025 revenue, our arithmetic ($13,762M of $47,941M) | 2025 10-K p. 61 |

Open the documents above. Every number in the video points to its page.
Subscribe for the next fileIs Coca-Cola growing because people drink more, or because each drink brings in more? Coke splits its own growth into price and mix, volume, currency and deals, and from 2022 to 2025 price and mix added 36 points against 10 from volume (our sum of Coke's figures). In 2024, Coke said about 5 of its 11 points of price and mix came from markets experiencing intense inflation. In 2026 it flipped: in the third quarter, volume grew 7% (2 points of it the timing of shipments, Coke says), unit case volume 5% and price and mix 1%. The full P&L file, from Coke's own filings: the split, price or people, and what Coke keeps from every $10.
points of growth from price and mix vs volume, 2022 to 2025. Our sum of Coke's yearly figures.
EARNINGS RELEASES FY2022 TO FY2025, PP. 4 TO 5points of Coke's 2024 price and mix came from markets experiencing intense inflation, Coke said.
FY2024 EARNINGS RELEASE, 11 FEB 2025, P. 5volume vs price and mix, Q3 2026. Coke says 2 points of the volume were shipment timing; unit cases grew 5%.
Q3 2026 EARNINGS RELEASE, 27 OCT 2026, PP. 1, 3What the record is. Every figure is from Coca-Cola's own earnings releases and its 2025 10-K; nothing here is a court finding or an allegation. Price and mix is what Coke calculates as left after volume, currency and deals, so it is not a shelf price. Volume in Coke's split is concentrate sales; unit cases are what bottlers sell. Coke rounds each piece, so they may not add. The four-year sums and the per $10 figures are our arithmetic; the 2024 inflation figure is Coke's own.
| Number | What it is | Where |
|---|---|---|
| 11, 10, 11, 4 | Price and mix, points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 5, 2, 2, 1 | Volume (concentrate sales), points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 12% / 3% | FY2024 organic / reported revenue growth; currency took 5 points, deals 4 | FY24 release p. 4 |
| 85% | Share of unit cases from concentrate Coke sells to bottlers, 2025 | 2025 10-K p. 37 |
| 33.8B | Unit cases sold in 2025, each 24 eight-ounce servings | 2025 10-K pp. 44 to 45 |
| About $2.90 | Operating profit per $10 of 2025 revenue, our arithmetic ($13,762M of $47,941M) | 2025 10-K p. 61 |

Open the documents above. Every number in the video points to its page.
Subscribe for the next fileIs Coca-Cola growing because people drink more, or because each drink brings in more? Coke splits its own growth into price and mix, volume, currency and deals, and from 2022 to 2025 price and mix added 36 points against 10 from volume (our sum of Coke's figures). In 2024, Coke said about 5 of its 11 points of price and mix came from markets experiencing intense inflation. In 2026 it flipped: in the third quarter, volume grew 7% (2 points of it the timing of shipments, Coke says), unit case volume 5% and price and mix 1%. The full P&L file, from Coke's own filings: the split, price or people, and what Coke keeps from every $10.
points of growth from price and mix vs volume, 2022 to 2025. Our sum of Coke's yearly figures.
EARNINGS RELEASES FY2022 TO FY2025, PP. 4 TO 5points of Coke's 2024 price and mix came from markets experiencing intense inflation, Coke said.
FY2024 EARNINGS RELEASE, 11 FEB 2025, P. 5volume vs price and mix, Q3 2026. Coke says 2 points of the volume were shipment timing; unit cases grew 5%.
Q3 2026 EARNINGS RELEASE, 27 OCT 2026, PP. 1, 3What the record is. Every figure is from Coca-Cola's own earnings releases and its 2025 10-K; nothing here is a court finding or an allegation. Price and mix is what Coke calculates as left after volume, currency and deals, so it is not a shelf price. Volume in Coke's split is concentrate sales; unit cases are what bottlers sell. Coke rounds each piece, so they may not add. The four-year sums and the per $10 figures are our arithmetic; the 2024 inflation figure is Coke's own.
| Number | What it is | Where |
|---|---|---|
| 11, 10, 11, 4 | Price and mix, points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 5, 2, 2, 1 | Volume (concentrate sales), points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 12% / 3% | FY2024 organic / reported revenue growth; currency took 5 points, deals 4 | FY24 release p. 4 |
| 85% | Share of unit cases from concentrate Coke sells to bottlers, 2025 | 2025 10-K p. 37 |
| 33.8B | Unit cases sold in 2025, each 24 eight-ounce servings | 2025 10-K pp. 44 to 45 |
| About $2.90 | Operating profit per $10 of 2025 revenue, our arithmetic ($13,762M of $47,941M) | 2025 10-K p. 61 |

Open the documents above. Every number in the video points to its page.
Subscribe for the next fileIs Coca-Cola growing because people drink more, or because each drink brings in more? Coke splits its own growth into price and mix, volume, currency and deals, and from 2022 to 2025 price and mix added 36 points against 10 from volume (our sum of Coke's figures). In 2024, Coke said about 5 of its 11 points of price and mix came from markets experiencing intense inflation. In 2026 it flipped: in the third quarter, volume grew 7% (2 points of it the timing of shipments, Coke says), unit case volume 5% and price and mix 1%. The full P&L file, from Coke's own filings: the split, price or people, and what Coke keeps from every $10.
points of growth from price and mix vs volume, 2022 to 2025. Our sum of Coke's yearly figures.
EARNINGS RELEASES FY2022 TO FY2025, PP. 4 TO 5points of Coke's 2024 price and mix came from markets experiencing intense inflation, Coke said.
FY2024 EARNINGS RELEASE, 11 FEB 2025, P. 5volume vs price and mix, Q3 2026. Coke says 2 points of the volume were shipment timing; unit cases grew 5%.
Q3 2026 EARNINGS RELEASE, 27 OCT 2026, PP. 1, 3What the record is. Every figure is from Coca-Cola's own earnings releases and its 2025 10-K; nothing here is a court finding or an allegation. Price and mix is what Coke calculates as left after volume, currency and deals, so it is not a shelf price. Volume in Coke's split is concentrate sales; unit cases are what bottlers sell. Coke rounds each piece, so they may not add. The four-year sums and the per $10 figures are our arithmetic; the 2024 inflation figure is Coke's own.
| Number | What it is | Where |
|---|---|---|
| 11, 10, 11, 4 | Price and mix, points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 5, 2, 2, 1 | Volume (concentrate sales), points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 12% / 3% | FY2024 organic / reported revenue growth; currency took 5 points, deals 4 | FY24 release p. 4 |
| 85% | Share of unit cases from concentrate Coke sells to bottlers, 2025 | 2025 10-K p. 37 |
| 33.8B | Unit cases sold in 2025, each 24 eight-ounce servings | 2025 10-K pp. 44 to 45 |
| About $2.90 | Operating profit per $10 of 2025 revenue, our arithmetic ($13,762M of $47,941M) | 2025 10-K p. 61 |

Open the documents above. Every number in the video points to its page.
Subscribe for the next fileIs Coca-Cola growing because people drink more, or because each drink brings in more? Coke splits its own growth into price and mix, volume, currency and deals, and from 2022 to 2025 price and mix added 36 points against 10 from volume (our sum of Coke's figures). In 2024, Coke said about 5 of its 11 points of price and mix came from markets experiencing intense inflation. In 2026 it flipped: in the third quarter, volume grew 7% (2 points of it the timing of shipments, Coke says), unit case volume 5% and price and mix 1%. The full P&L file, from Coke's own filings: the split, price or people, and what Coke keeps from every $10.
points of growth from price and mix vs volume, 2022 to 2025. Our sum of Coke's yearly figures.
EARNINGS RELEASES FY2022 TO FY2025, PP. 4 TO 5points of Coke's 2024 price and mix came from markets experiencing intense inflation, Coke said.
FY2024 EARNINGS RELEASE, 11 FEB 2025, P. 5volume vs price and mix, Q3 2026. Coke says 2 points of the volume were shipment timing; unit cases grew 5%.
Q3 2026 EARNINGS RELEASE, 27 OCT 2026, PP. 1, 3What the record is. Every figure is from Coca-Cola's own earnings releases and its 2025 10-K; nothing here is a court finding or an allegation. Price and mix is what Coke calculates as left after volume, currency and deals, so it is not a shelf price. Volume in Coke's split is concentrate sales; unit cases are what bottlers sell. Coke rounds each piece, so they may not add. The four-year sums and the per $10 figures are our arithmetic; the 2024 inflation figure is Coke's own.
| Number | What it is | Where |
|---|---|---|
| 11, 10, 11, 4 | Price and mix, points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 5, 2, 2, 1 | Volume (concentrate sales), points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 12% / 3% | FY2024 organic / reported revenue growth; currency took 5 points, deals 4 | FY24 release p. 4 |
| 85% | Share of unit cases from concentrate Coke sells to bottlers, 2025 | 2025 10-K p. 37 |
| 33.8B | Unit cases sold in 2025, each 24 eight-ounce servings | 2025 10-K pp. 44 to 45 |
| About $2.90 | Operating profit per $10 of 2025 revenue, our arithmetic ($13,762M of $47,941M) | 2025 10-K p. 61 |

Open the documents above. Every number in the video points to its page.
Subscribe for the next fileIs Coca-Cola growing because people drink more, or because each drink brings in more? Coke splits its own growth into price and mix, volume, currency and deals, and from 2022 to 2025 price and mix added 36 points against 10 from volume (our sum of Coke's figures). In 2024, Coke said about 5 of its 11 points of price and mix came from markets experiencing intense inflation. In 2026 it flipped: in the third quarter, volume grew 7% (2 points of it the timing of shipments, Coke says), unit case volume 5% and price and mix 1%. The full P&L file, from Coke's own filings: the split, price or people, and what Coke keeps from every $10.
points of growth from price and mix vs volume, 2022 to 2025. Our sum of Coke's yearly figures.
EARNINGS RELEASES FY2022 TO FY2025, PP. 4 TO 5points of Coke's 2024 price and mix came from markets experiencing intense inflation, Coke said.
FY2024 EARNINGS RELEASE, 11 FEB 2025, P. 5volume vs price and mix, Q3 2026. Coke says 2 points of the volume were shipment timing; unit cases grew 5%.
Q3 2026 EARNINGS RELEASE, 27 OCT 2026, PP. 1, 3What the record is. Every figure is from Coca-Cola's own earnings releases and its 2025 10-K; nothing here is a court finding or an allegation. Price and mix is what Coke calculates as left after volume, currency and deals, so it is not a shelf price. Volume in Coke's split is concentrate sales; unit cases are what bottlers sell. Coke rounds each piece, so they may not add. The four-year sums and the per $10 figures are our arithmetic; the 2024 inflation figure is Coke's own.
| Number | What it is | Where |
|---|---|---|
| 11, 10, 11, 4 | Price and mix, points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 5, 2, 2, 1 | Volume (concentrate sales), points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 12% / 3% | FY2024 organic / reported revenue growth; currency took 5 points, deals 4 | FY24 release p. 4 |
| 85% | Share of unit cases from concentrate Coke sells to bottlers, 2025 | 2025 10-K p. 37 |
| 33.8B | Unit cases sold in 2025, each 24 eight-ounce servings | 2025 10-K pp. 44 to 45 |
| About $2.90 | Operating profit per $10 of 2025 revenue, our arithmetic ($13,762M of $47,941M) | 2025 10-K p. 61 |

Open the documents above. Every number in the video points to its page.
Subscribe for the next fileIs Coca-Cola growing because people drink more, or because each drink brings in more? Coke splits its own growth into price and mix, volume, currency and deals, and from 2022 to 2025 price and mix added 36 points against 10 from volume (our sum of Coke's figures). In 2024, Coke said about 5 of its 11 points of price and mix came from markets experiencing intense inflation. In 2026 it flipped: in the third quarter, volume grew 7% (2 points of it the timing of shipments, Coke says), unit case volume 5% and price and mix 1%. The full P&L file, from Coke's own filings: the split, price or people, and what Coke keeps from every $10.
points of growth from price and mix vs volume, 2022 to 2025. Our sum of Coke's yearly figures.
EARNINGS RELEASES FY2022 TO FY2025, PP. 4 TO 5points of Coke's 2024 price and mix came from markets experiencing intense inflation, Coke said.
FY2024 EARNINGS RELEASE, 11 FEB 2025, P. 5volume vs price and mix, Q3 2026. Coke says 2 points of the volume were shipment timing; unit cases grew 5%.
Q3 2026 EARNINGS RELEASE, 27 OCT 2026, PP. 1, 3What the record is. Every figure is from Coca-Cola's own earnings releases and its 2025 10-K; nothing here is a court finding or an allegation. Price and mix is what Coke calculates as left after volume, currency and deals, so it is not a shelf price. Volume in Coke's split is concentrate sales; unit cases are what bottlers sell. Coke rounds each piece, so they may not add. The four-year sums and the per $10 figures are our arithmetic; the 2024 inflation figure is Coke's own.
| Number | What it is | Where |
|---|---|---|
| 11, 10, 11, 4 | Price and mix, points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 5, 2, 2, 1 | Volume (concentrate sales), points of growth, FY2022 to FY2025 | FY22 release p. 5; FY23 to FY25 p. 4 |
| 12% / 3% | FY2024 organic / reported revenue growth; currency took 5 points, deals 4 | FY24 release p. 4 |
| 85% | Share of unit cases from concentrate Coke sells to bottlers, 2025 | 2025 10-K p. 37 |
| 33.8B | Unit cases sold in 2025, each 24 eight-ounce servings | 2025 10-K pp. 44 to 45 |
| About $2.90 | Operating profit per $10 of 2025 revenue, our arithmetic ($13,762M of $47,941M) | 2025 10-K p. 61 |

Open the documents above. Every number in the video points to its page.
Subscribe for the next file