CASE FILES / THE P&L FILES · COCA-COLA Q3 2026
COMINGWED 28 OCT 2026 · 5:00 PM ET · LONG-FORM

Coke grew 4 years on price

Is Coca-Cola growing because people drink more, or because each drink brings in more? Coke splits its own growth into price and mix, volume, currency and deals, and from 2022 to 2025 price and mix added 36 points against 10 from volume (our sum of Coke's figures). In 2024, Coke said about 5 of its 11 points of price and mix came from markets experiencing intense inflation. In 2026 it flipped: in the third quarter, volume grew 7% (2 points of it the timing of shipments, Coke says), unit case volume 5% and price and mix 1%. The full P&L file, from Coke's own filings: the split, price or people, and what Coke keeps from every $10.

Coke grew 4 years on price. In 2026, people are buying more.

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36 vs 10

points of growth from price and mix vs volume, 2022 to 2025. Our sum of Coke's yearly figures.

EARNINGS RELEASES FY2022 TO FY2025, PP. 4 TO 5
About 5 of 11

points of Coke's 2024 price and mix came from markets experiencing intense inflation, Coke said.

FY2024 EARNINGS RELEASE, 11 FEB 2025, P. 5
7% vs 1%

volume vs price and mix, Q3 2026. Coke says 2 points of the volume were shipment timing; unit cases grew 5%.

Q3 2026 EARNINGS RELEASE, 27 OCT 2026, PP. 1, 3
The record

The documents. Every number points to a page.

The Coca-Cola Company, Q3 2026 earnings release (the company's own release), 27 Oct 2026PAGES 1, 3, 9
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Q2 2026 earnings release, 28 Jul 2026PAGE 3
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Q1 2026 earnings release, 28 Apr 2026PAGE 2
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FY2025 earnings release, Form 8-K Exhibit 99.1, 10 Feb 2026PAGE 4
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FY2024 earnings release, Form 8-K Exhibit 99.1, 11 Feb 2025PAGES 4 TO 6
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FY2023 earnings release, Form 8-K Exhibit 99.1, 13 Feb 2024PAGE 4
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FY2022 earnings release, Form 8-K Exhibit 99.1, 14 Feb 2023PAGE 5
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2025 Form 10-K, filed 20 Feb 2026PAGES 6, 36 TO 37, 44 TO 46, 61
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What the record is. Every figure is from Coca-Cola's own earnings releases and its 2025 10-K; nothing here is a court finding or an allegation. Price and mix is what Coke calculates as left after volume, currency and deals, so it is not a shelf price. Volume in Coke's split is concentrate sales; unit cases are what bottlers sell. Coke rounds each piece, so they may not add. The four-year sums and the per $10 figures are our arithmetic; the 2024 inflation figure is Coke's own.

NumberWhat it isWhere
11, 10, 11, 4Price and mix, points of growth, FY2022 to FY2025FY22 release p. 5; FY23 to FY25 p. 4
5, 2, 2, 1Volume (concentrate sales), points of growth, FY2022 to FY2025FY22 release p. 5; FY23 to FY25 p. 4
12% / 3%FY2024 organic / reported revenue growth; currency took 5 points, deals 4FY24 release p. 4
85%Share of unit cases from concentrate Coke sells to bottlers, 20252025 10-K p. 37
33.8BUnit cases sold in 2025, each 24 eight-ounce servings2025 10-K pp. 44 to 45
About $2.90Operating profit per $10 of 2025 revenue, our arithmetic ($13,762M of $47,941M)2025 10-K p. 61
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See it for yourself.

Open the documents above. Every number in the video points to its page.

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